MELBOURNE-BASED
Marketing Consultant
I am a Melbourne-based marketing consultant creating a stronger market presence for my clients. If you’ve found you’ve reached a stage in your business that direct sales are no longer enough to secure growth, contact me. You need an expert‘s advice to inform your channel investments, and a branding strategy that makes you memorable. You need your target market to recognise your brand ASAP, and, to remember you when they need a product or service like yours.
BECOME KNOWN
As an independent marketing consultant, this is where I start. I’m here to help you make your company both relatable and memorable for your highest return audience segment. We’re much more likely to buy off someone we’re familiar with – someone we know. How we achieve this is what I do for your business.
I Create
When a business reaches the stage that direct sales are no longer enough to secure growth, they need to become recognised by their target market. As a marketing consultant this is where I start.
I design creative campaigns for established brands, as well as managing Adwords and Search specialists. At the moment we’ve used AI targeting to reduce lead acquisition costs by 20%.
For many businesses, current customers generate 80% of revenue yet they do little to encourage their purchase behaviour. I help with customer journeys and increasing customer lifetime value.
An Award Winning Track Record
CONSULTING ACROSS AUSTRALIA & NEW ZEALAND
BEST PROMOTION OF THE YEAR
With limited resource I managed to secure enough partnerships to fulfil a School Breakfast Program throughout the Hunter Valley for a year. The project supported an area rocked by mass mining-layoffs and, it was a win for brands supporting communities.
INDUSTRY ALIGNMENT AWARD
I worked in the Commercial Partnership Unit at the Department of Conservation, leveraging brand power with Air New Zealand. Not only were these partnerships award-winning, but from a consumer perspective, Kiwis ranked us just under Apple based on brand influence.
MARKETING SERVICES
MERGING TRADITIONAL
& DIGITAL STRATEGIES
“The biggest problem you will have is how to deal with others when she leaves them in the dust.”
“Thank you for your great work – it has put us back on the map. Your contribution has been amazing.”
“Anita’s expertise in digital marketing…is at such a high level that she has identified possibilities for growth that we have simply been unable to see.”
“Working with Anita was rewarding as her feedback is constructive and enables people to learn in a positive environment. An asset to the industry.”
Free Consultation
OBLIGATION FREE
Work with an independent marketing consultant.
B R A N D S I ‘ V E W O R K E D W I T H . . .
